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Note: These requirements apply to the company running a charitable sales promotion with a nonprofit partner. Nonprofits may have separate compliance obligations not covered here.
In New Jersey, a “Commercial co-venturer” means any person who, for profit or other consideration, is regularly and primarily engaged in trade or commerce other than in connection with the raising of funds or any other thing of value for a charitable organization, and who advertises that the purchase or use of his goods, services, entertainment or any other thing of value will benefit a charitable organization.
Not required.
New Jersey requires co-venturers to submit a copy of their contract with the charitable organization before launching any campaign. This advance filing helps the state ensure that the terms are transparent and that both parties are aligned on how the promotion will operate. It’s a straightforward but essential compliance step.
After a campaign ends, New Jersey requires co-venturers to submit a summary of results, including how much was raised and passed along to the charitable partner. This report helps the state verify that the promotion was carried out as advertised and that contributions were handled responsibly. Timely reporting is key to staying compliant and maintaining trust with both regulators and the public.
Not required.
New Jersey’s CCV requirements focus on pre-campaign transparency and post-campaign accountability, without imposing ongoing registration or renewal obligations. By filing contracts in advance and reporting financial results promptly, co-venturers demonstrate good faith in their charitable promotions. Though the process is relatively simple, compliance helps ensure campaigns are conducted responsibly and in line with public expectations.
