Care/of uses Change to increase brand loyalty
Care/of, a personalized wellness brand selling vitamins and supplements, uses its loyalty program to engage customers and incentivize a healthy daily routine. Using Change, they offer easy-to-understand rewards options like “redeem 500 points to carbon offset a shipment” to connect with their increasingly conscious customers.
"Adding donation options to our loyalty program was a clear-cut decision for [Care/of]. Thanks to Change's robust nonprofit community, our customers get to pick a cause they care about when donating loyalty points, fostering a much deeper sense of brand loyalty and community."
– Akash Shah, Co-Founder, Chief Product & Technology Officer