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Propeller turns the influence of artists, festivals, and creators into action for causes that matter. Fans can donate, take advocacy actions, and participate in sweepstakes for experiences with the artists they love, giving cultural leaders a way to mobilize their communities around social impact. Through Propeller Premier, its membership program, fans can support causes year-round and earn rewards along the way.
That model has grown significantly. Propeller has now raised more than $27.5 million for over 400 nonprofits, and built a community of more than 4 million people. Its campaigns span artists and events including Noah Kahan, Chappell Roan, The Lumineers, and the inaugural Daisy Chain Fields festival.
Propeller’s strength is its ability to move quickly around culture. A tour, festival, album release, or major artist moment can create an opportunity to bring thousands of fans into a cause at once. During peak spring and summer seasons, that can mean managing anywhere from 25 to 40 campaigns simultaneously.
But every successful fundraising campaign also creates work behind the scenes. Propeller needs to manage professional fundraiser requirements, distribute funds to different nonprofit partners, and make sure each campaign is structured appropriately. As its campaign volume grew, building that infrastructure internally would have added significant administrative overhead and made it harder to move at the pace its artist and festival partners required.
Propeller needed a partner that could make compliance and donation disbursements repeatable, while still giving the team flexibility to work with the wide range of nonprofits that matter to its artists and their fans.
Propeller uses Change to simplify the operational work behind its fundraising programs. Change’s professional fundraiser platform gives the team one place to manage campaigns and nonprofit partners, while Our Change Foundation, Change’s donor-advised fund partner, helps streamline the flow of charitable funds and subsequent grants to participating nonprofits. Change also handles key compliance requirements behind the scenes, reducing the amount of administrative work required each time Propeller launches a new activation.
That infrastructure becomes especially important during peak touring and festival seasons, when Propeller may be running 25 to 40 concurrent campaigns across many artists and causes. Instead of rebuilding the compliance and payout process for each activation, the team can focus its energy on artist partnerships, fan engagement, and creating experiences that motivate people to give.
The result has been significant growth. Propeller has gone from raising $1.8 million in 2022 to more than $10 million in 2026. Fundraising grew 33% from 2024 to 2025, and August 2026 marked another milestone, with nearly $2 million raised through campaigns connected to popular artists, festivals, and fan communities.
Today, Propeller has raised $27,596,245 for more than 400 nonprofit organizations across thousands of activations. With Change helping streamline nonprofit onboarding and ease the compliance burden behind that growth, Propeller has a foundation that can keep pace as it launches more campaigns, works with more partners, and turns more moments in culture into opportunities for impact.
With Change managing the compliance and financial infrastructure behind the scenes, Propeller has a foundation that can keep up with its growth. That means more campaigns, more nonprofit partnerships, and more opportunities to turn the energy of fan communities into measurable impact.
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