Ecommerce Master Class Step 5: Conversion Best Practices

Here's step five of our ten-step Ecommerce Cause Marketing Master Class: best practices for increasing and improving conversion.

Ecommerce Master Class Step 2: Choosing the Right Charity

Here's step two of our ten-step Ecommerce Cause Marketing Master Class: how to choose the right charity.

Cause Marketing Should Increase Your Conversion Rate by 20%

Fix these three common mistakes to lift cause marketing-driven conversions.

Persona-Based Cause Marketing

Boost your bottom line and social impact by aligning cause marketing with your customer personas, driving higher donations, increased sales, and greater loyalty.

Commercial Co-Venture Compliance: It's a journey, not a single moment

Change simplifies Commercial Co-Venture (CCV) compliance by partnering with a donor-advised fund and managing all filings, allowing businesses to concentrate on cause marketing and social impact.

Online Professional Fundraisers: The Unsung Heroes for Nonprofits

Discover the crucial role of Online Professional Fundraisers in helping nonprofits overcome constraints and increase donations.

Are you a professional fundraiser?

Explore professional fundraising, grasp the growing regulatory scrutiny, and discover how Change's turnkey solution can simplify compliance for your business.

Running donations at checkout? Register as a commercial co-venturer

Legal compliance is complicated when it comes to online donations, but we break it down for you in this blog post.

Does cause marketing increase sales?

This blog post highlights the importance of incorporating environmentally friendly solutions and providing a suite of cause options and donation opportunities in cause marketing to effectively attract customers and drive positive change.

Topicals Partners with Change to Prioritize Mental Health and Launch their Inaugural Mental Health Fund

Change powers community-driven donations at checkout that benefit the inaugural fund.

Snappy Partners with Change to Support Earthquake Relief Efforts in Turkey and Syria

Change powers Snappy's wide array of donation gift options

Former Director of AmazonSmile Sachin Shah Joins Change Advisory Board

Shah brings deep expertise in scaling software for social impact

Brex and Change Join Forces to Amplify the Power of Charitable Giving

Change's donation API integrates directly into Brex's loyalty program

Lokai: Empowering Customers to Make a Difference with Every Purchase

Lokai's Balance Club members now have the ability to select a charity of their choice, allowing them to donate 10% of their purchase.

Omaze: Online Sweepstakes for Charity

We’re proud to announce our partnership with Omaze to offer unique experiences to donors and raise funds for various causes.

New York Times Feature: Crypto Joins the Abortion Conversation

Crypto donations for charitable causes and activism are on the rise, but the limited adoption and technical challenges of cryptocurrencies remain obstacles for wider use, according to a New York Times article.

Blackbaud Partners with Change, a Donation Technology Platform, to Offer Companies Customer-Facing Giving Experiences

Blackbaud has partnered with Change to provide customer-facing giving experiences to Blackbaud’s corporate customers by running charitable campaigns at point of sale, matching customer donations, and offering donation options in loyalty programs.